What are the things that make a perfect paring? In my mind: icecream after a nice swimming, movie with chocolate mouse cake, a long walk with a banana smoothy. After coming across Turntable Kitchen, my list grows: dinner with original songs? Of course, music and food, best paring ever!
A food and music lover couple in San Francisco carved out a niche business with this exact paring. They launched a product called Turntable Kitchen Pairings Box: “a curated food and music discovery experience, delivered to subscribers’ mailboxes every month”.
Turntable Kitchen, was started by food and music lovers Matthew and Casey, featuring recipes that focus on local and fresh ingredients combined with hand-selected musical pairings and album reviews, with the intention of introducing food lovers to music and vice versa. With the Turntable Kitchen Pairings Box they aim to bring the food and music pairings into people’s homes. For USD 25 a month, shipping included, subscribers will receive a limited-edition 7-inch vinyl single featuring tracks by one of Turntable Kitchen’s favorite artists or bands, an exclusive downloadable digital ‘mixtape’ packed with up-and-coming artists, three seasonal recipes, one or two premium dried ingredients, suggested pairings, and tasting notes specific to the package as well as additional surprises.
From Turntable Kitchen point of view, a Farro and Cherry Salad with Champagne Vinaigrette goes well with Fiona Apple’s this year Album “The Idler Wheel Is Wiser Than The Driver Of The Screw And Whipping Cords Will Serve You More Than Ropes Will Ever Do”. Why? Apparently, the recipe, like the album, is a blend of competing elements. The cherries are sweet. The farro is meaty and chewy. The spinach is leafy and green. The champagne vinaigrette is sour and aromatic. Apple’s album is similarly complex balancing beauty and vulgarity; crafting sparse instrumentation into complicated arrangements; and collapsing hook-less melodies into catchy compositions.
Next week I will be writing on an interesting blog idea which is dedicated to short men’s fashion. I don’t want to be discriminating. But it was hard for me to pair short men with trendy fashion together. After reading the blog, I happily discovered that I was wrong.